The Gift of Giving
During the month of December when you purchase a Gift Card, 5% of the gift card sale will go to 1 of 5 charitable causes of your choice.
- Canadian Mental Health Association – PEI Division
- Island Food Banks
- Island Homeless Shelters
- MADD Canada
- Make-A-Wish, PEI Chapter (Unified with Children’s Wish)
Full list of Charities:
MADD Canada, The Salvation Army Bedford MacDonald House, Blooming House, West Prince Caring Cupboard, Summerside Salvation Army, Charlottetown Salvation Army, Upper Room Soup Kitchen & Food Bank, Southern Kings & Queens Food Bank, Souris Food Bank, Make-A-Wish, PEI Chapter (Unified with Children’s Wish), and Canadian Mental Health Association – PEI Division.
To participate in this campaign you can purchase a PEI Liquor gift card from one of our 18 PEI Liquor corporate retail locations during the month of December. With the purchase of your PEI Liquor gift card, 5% of the gift card sale will be made to one of the five selected causes of your choice (up to $20,000). For causes above that have more than one charity participating, the donations allocated to that cause will be split evenly between the charities. The percentage of this split will vary depending on which cause our customers chose to allocate their donation to when they make a gift card purchase.